Headquarters:
URL: https://lapieza.io/A8WubfFvnYbNkLFHhrLdz7uEeiX2
DESCRIPTION
We are looking to hire Social, Search, and/or Programmatic Campaign Managers who will lead the success of our clients’ paid media campaigns by providing thought leadership and strategic recommendations, and owning the day-to-day execution of all elements of campaign activity expertly. The campaign manager will also contribute to building solid relationships with clients, partners, and internal staff members.
GENERAL CORE RESPONSIBILITIES
- Manage the day-to-day optimization efforts to ensure campaign delivery, performance and goals are met, including budget pacing, audience targeting, creative and ad copy updates
- Interface with internal agency counterparts to share ideas, communicate service offerings, and identify and deliver new solutions for clients
- Review client deliverables for quality and ensure that recommendations and work products are sound and viable
- Provide excellent communication and thought leadership to clients via phone, emails, and direct contact presentations
- Command data analysis of key metrics to identify, recommend and implement changes for increasing the performance of client programs
- Perform data analysis (discovery and expansion), review and edit creatives and ad copy, review and analyze landing page(s) performance metrics
- Identify and report on key performance indicators, and opportunities for improvement on a regular basis
- Prepare weekly/monthly reports for clients, including communicating key metrics, goal attainment
- Stay up to date with new industry changes and features, as well as implement where applicable
- Drive continued innovation and best practice implementation, regularly sharing your knowledge with team members
SPECIFIC CORE RESPONSIBILITIES PER SPECIALIZATION
Social Campaign Manager
- Create and execute paid social campaign strategies and plans as well as oversee campaign management, optimization, and reporting of paid social campaigns
- Must have experience with the following paid social media platforms: Meta for Business and LinkedIn ads
- Experience with the following paid social media platforms is preferred: Snapchat, TikTok, Twitter, and Pinterest
- Meta Blueprint certification is a plus
Search Campaign Manager
- Create and execute (PPC/SEM) strategies and plans as well as oversee campaign management, optimization, and reporting of paid media campaigns
- Must have experience with the following paid search platforms: Google Ads
- Experience with the following paid social media platforms is preferred: Microsoft Ads and Search Ads 360
- Google Ads certifications are a plus
Programmatic Campaign Manager
- Implement and execute programmatic buys in any DSP as we are platform agnostic, however the core DSPs we work in are DV360, The Trade Desk and MediaMath.
EXPERTISE
- Bachelor Degree in any of the following areas: Advertising, Marketing, Business Administration
- Advanced level of English and Spanish proficiency, with excellent written and verbal communication skills
- At least 3 years of experience in managing paid digital marketing campaigns
- Agency work experience is a plus
- TOEFL/TOEIC certificate is preferred
- Ability to Understand marketing and analytics concepts, statistics, etc.
- Ability to work remotely and with schedule flexibility
- Ability to work independently without direct supervision
- Driven by results and high degree of personal willingness to exceed expectations
- Ability to take the lead in new projects
- Ability to learn new technologies and tools
- Goal oriented and used to working under pressure
- Advanced computer skills
- Great attention to detail & quality assurance
OUR BENEFITS
- 100% Remote work environment
- Paid personal and sick leave
- Paid local country holidays
- Paid annual vacation
- Anniversary bonus
- Summer Fridays
- Ongoing education
- Equipment stipend
To apply: https://weworkremotely.com/remote-jobs/above-zero-campaign-manager